Your own branded app, built around your business.
Tell us what you do. Epona sets up an app with the features your business needs, under your name and colors. Your clients book, pay, train and chat in it; you run everything from one place.
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14-day trial. Hebrew first. Installs on iPhone and Android from the browser, no app store needed.
Your app, ready in one afternoon
No developers, no app store, no setup fees.
Tell us about your business
Pick your type of business, or describe it in your own words: “a dog training school with group classes”.
AI sets up your app
It switches on the right features, adds the tables your business needs and applies your logo and colors. Change anything with drag and drop.
Invite your clients
They get a login link by WhatsApp or SMS and install your app from the browser. No passwords.
Leo Fitness runs its online coaching on Epona
Leo is a Wingate-certified fitness coach and nutrition consultant who has coached clients for more than 8 years and built an Instagram community of over 14,000 followers. Leo Fitness is Epona's founding partner: his clients get a Leo Fitness app, and he runs everything from one back office.
What runs on Epona
- Their own branded app, in Leo Fitness's name and colors
- Clients and leads managed in one place
- A move from NutriCal, with existing clients imported
- Automated onboarding and messages for new clients
- Meal plans, training programs and measurement tracking
- An AI assistant that answers clients about their plan
Founding partner
Leo Fitness builds Epona with us: their feedback from real coaching goes straight into the product.
Every feature your business runs on
Start with the essentials, add what your type of business needs, and switch anything on or off later.
In every app
What every service business needs, on from day one.
Clients
Client cards, pipeline, tasks and notes
Chat
Messages with every client in one place
AI assistant
Answers clients and helps you run things
Forms
Questionnaires, health declarations and e-signatures
Payments
Packages, memberships and punch cards
Automations
Reminders and follow-ups that run themselves
Dashboard
Your business numbers at a glance
Added for your type of business
Switched on for the businesses that need them, and available to anyone who wants them.
Workouts
Routines, live sessions with sets and reps, logs and records
Starts on for Personal trainer, Pilates or yoga studio, Gym, 5 more
Progress
Weight, measurements, photos and goals
Starts on for Personal trainer, Pilates or yoga studio, Gym, 6 more
Nutrition
Meal plans, food diary and photo estimates
Starts on for Personal trainer, Nutritionist or dietitian
Classes
Schedule, sign-ups and waitlists
Starts on for Pilates or yoga studio, Gym, CrossFit or functional box, 7 more
Appointments
Online booking by your availability
Starts on for Personal trainer, Nutritionist or dietitian, Physiotherapy, 12 more
Documents
Files and documents per client
Starts on for Physiotherapy, Clinic, Therapist, 4 more
Features of your own
Need a loyalty card, a waiver log or a lesson tracker? Build it in the app builder: your fields, your screens.
A workout tracker your clients open every day
Routines, live sessions, records and streaks, built into your app. Not only for gyms: switch it on for any business.
Routines and programs
Build a routine once and assign it to one client or a whole group.
Live sessions
Sets, reps and weight on one screen, with last time's numbers right next to them.
Rest timer
Starts when a set is checked off and counts down to the next one.
Personal records
Every new best is spotted and celebrated, per exercise.
Streaks
Weeks in a row with a workout, so clients keep showing up.
Stats and dashboards
Volume, frequency and records over time, for your clients and for you.
Physiotherapy, running, martial arts or a nutrition clinic that wants clients moving: one tap in the app builder turns it on.
AI that works for you and for your clients
One assistant runs your back office with you. Another answers your clients in your business's name.
For you: Ask Pona
Ask in plain words and get a specific answer about your business.
For your clients: an assistant with your name
It answers from your plans, prices and schedule, and hands off to you when it should.
Build the app your way
The app builder works with drag and drop. Reorder tabs, switch features on and off, or create a feature only your business has.
- Drag to reorder what clients see
- Switch any feature on or off, any time
- Create your own tables, forms and views
- Your logo, colors and app name
Built for your kind of business
21 types of business start with the right features and tables. Don't see yours? Describe it at signup and the AI takes it from there.
Fitness
Wellbeing
Teaching
Services
Something else
Simple monthly pricing
Every plan includes your branded client app and the AI assistant. Plans differ in active clients, AI messages and staff. Growth adds Feature Studio, your own store apps and your own domain.
Studio
From ₪990
Tailored for larger businesses.
- Your own domain
- Feature Studio: build new features with AI
- Your own App Store and Google Play app
Growth
Most popular₪457per month + VAT
or ₪4,570 a year: 2 months free
- 120 active clients
- 2,000 AI messages a month
- 5 staff seats
- Your own domain
- Feature Studio: build new features with AI
- Your own App Store and Google Play app
Pro
₪377per month + VAT
or ₪3,770 a year: 2 months free
- 60 active clients
- 1,500 AI messages a month
- 3 staff seats
Starter
₪197per month + VAT
or ₪1,970 a year: 2 months free
- 25 active clients
- 500 AI messages a month
- 1 staff seat
Free
₪0forever
- 3 active clients
- 50 AI messages a month
- 1 staff seat
Every new business starts with 14 days on Growth, then picks a plan or keeps going for free.
Prices are in shekels, per month, before VAT (18%).
Extra usage: ₪6 per additional active client, ₪69 per 500 AI messages.
Launch offer: 30% off for 12 months for the first 30 businesses, with the code FOUNDING30 on the payment page.
Questions, answered
My business isn't a gym. Is Epona for me?
Yes. Epona is for any business that serves clients: clinics, salons, tutors, trainers, therapists and more. Describe what you do and the AI sets up the features that fit.
Do my clients need to download anything from an app store?
No. Your app installs straight from the browser on iPhone and Android, with your icon and name on the home screen.
Can I change the features later?
Any time. In the app builder you switch features on or off, reorder tabs and add features of your own.
What counts as an AI message?
Each reply the AI assistant sends counts as one message. Your plan includes a monthly allowance, and extra messages are billed in blocks of 500.
Does it work in Hebrew?
Hebrew comes first, right to left, and every screen also works in English.
We already use another system. Can you move our data?
Yes. We move your clients, measurement history and groups, and invite your clients in your name. Nothing goes live before you approve it.
How does the trial work?
Every new business gets 14 days of the Growth plan to set up the app and invite clients. Then you choose the plan that fits.
Let Epona carry the load.
Build your app this afternoon, or message us on WhatsApp and we'll help you set it up.